Since 1888, the National Geographic Society has worked to build and spread geographic knowledge. Geography Awareness Week began in 1987 as a celebration of the importance of geography in our lives. Every year, National Geographic creates a set of activities for teachers to use with their students and their families to celebrate geography. These activities can be found on the Geography Action Web site. In 2006, National Geographic began a five-year campaign, entitled My Wonderful World, to help people experience the power of geography.
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